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Thursday, February 1, 2007

Finding the Number of Backlinks to Your Site

One of the measurements of your website's popularity is the number of backlinks that point to it. A backlink is a link on another website that links to a page on your site.

To measure this, you need a tool to tell you the number of your backlinks that are out there on the Net. Well, the tools are free if you know where to look for them.

Using Yahoo to Find the Number

If you want to use Yahoo to find your number, enter a search in Yahoo in the following format replacing "your-website-name.com" with the website name on which you want a banklink count.

linkdomain:www.your-website-name.com -site:www.your-website-name.com





There is a space between the first ".com" and the "-site". Your search will not work without it.

Look at the top of the resulting search results page where Yahoo will conveniently tell you how many links it has for your site.

Using Windows Live Search to Find the Number

To find what Windows Live Search knows about your site, go to Windows Live Search and enter the same search string that you used in Yahoo above. The results do not tell you the number of links, but it will tell you the number of pages it returned. Multiply the number of links per search results page by the number of pages and you get a rough estimate of the number of links.

The link for Windows Live Search is http://search.live.com/.

Using Google to Find the Number of Backlinks to a Page

I have not found a way to use Google to find all the links to websites. However, you can find the links to a particular web page by going to Google and entering the following search term (replace "the-name-of-your-webpage.htm" with the exact name of the web page in question):

link:www.the-name-of-your-webpage.htm

(There are no spaces in the above search string).

Remember that these backlinks enhance your website's rating with the search engines.

Page Rank and Backlinks

Another quick tip on backlinks ... The higher the page rank of the page where the backlink to your site is located, the more credible that link is considered by the search engines.

Some sites that have high page rank are selling the right to publish backlinks on the site. Google says that it does not allow this, but it has to prove that this is happening so the practice continues. If you want first hand proof, go to http://www.buy-selltextlinks.com/.

Another site that has an handy tool for evaluating backlinks is

http://www.build-reciprocal-links.com/backlink_checker_tool.html This tool will tell you the links, the page rank, and Alexa rank of each page containing your backlinks.

With these tools, you can chart the growth of your backlink count and measure the success of your marketing plan for promoting your website.


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